Why Do I Need a Realtor To Sell?

The Value of a Real Estate Professional

Selling a home requires a significant amount of industry experience and resources. Hiring a realtor can help lead you to your ultimate goal. Here are just a few areas in which a real estate agent can provide great value.

Pricing Considerations

Starting out at the right price for the property is critical to success. A professional’s insight in determining a pricing strategy for your property can keep you from missing an opportunity by undervaluing or wasting time by overpricing. Experience evaluating competing properties and market trends is the first ingredient for the best Transaction Experience.

Marketing Expertise Preparation

Your Agent is skilled in recommending repairs and cosmetic work that have proven to minimize time on the market and maximize both prospect interest and sales price.

Exposure to the public

Your Agent knows best how to use today’s technology to guarantee your property’s maximum exposure in the market place. The National Association of REALTORS® studies show that a large percentage of real estate sales are the result not just advertising, but of Agent contacts through previous clients, referrals, friends and family, and personal contacts.

Exposure to other industry professionals

Your Agent will utilize a Multiple Listing Service or other cooperative marketing networks. Once your property is listed, it is statistically likely the buyer will be the client of another Agent associated with yours. Security Working with a real estate agent ensures showings will be supervised. You can instruct unchaperoned buyers to contact your Agent for an appointment so they can be pre-screened.